Results of the German Standardization Panel 2014 launched at DIN

Workshop

On 28 April 2015 the participants of the third round of the German Standardization Panel in 2014 were the first to be presented with the results of the survey in the premises of DIN (German Institute for Standardization). Special emphasis was given to the role of standards for trade with the People’s Republic of China in comparison to trade with the United States.

The German Standardization Panel (DNP) is designed and supervised by scientists of the Department for Innovation Economics of the Berlin Institute of Technology. The Standardization Panel aims at gaining new knowledge concerning standardization practice, -politics and -research. Another goal is to attain measurable results regarding the benefits of standardization as well as the ability to recognize trends, e.g. concerning the future role of consortial standards or the acceleration of standardization processes.

For the first time, this year it is possible to link the data from the second and the third wave. The unique dataset, which consists of more than 500 companies, provides new insights into changes in the standardization behavior as well as the implementation of standards of German firms over time.

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Standards education essential for the western world to stay competitive compared with Asia

This was a statement at a panel on standards education at the 8th international IEEE-SIIT conference which took place 24-26 September 2013 in Sophia Antipolis, France. The panelists included Yatin Trivedi, Chair of the IEEE Standards Education Committee, Synopsys, US, Dr. Simone Wurster, TU Berlin, Doede Bakker, Leader of the CEN/CENELEC/ESTI Joint WG on Education about Standardisation, BE and Michael Wood, President of Capitol College, US.

Panel discussions pointed out the need for standards education and appropriate programmes to attract the potential target groups on undergraduate and graduate level. To stress the importance of standardisation skills in the global market and the use of appropriate standardisation instruments in innovation management, work from TU Berlin’s researchers Prof. Knut Blind and Dr. Stephan Gauch was quoted during the panel. In a paper on the nanotechnology industry the two researchers showed the importance of standards for a whole national industry with regard to an attractive positioning in markets for new technologies.

As an example for new and interesting standards education tools the Durch researcher Dr. Tineke Egyedi presented the standardisation game ‘The Sky is the Limit’. ‘The Sky is the Limit’ simulates standardisation processes for flying cars. It raises awareness for the interplay between standards and innovation as well as different standardisation strategies. A number of conference attendees tested the game and their feedback was excellent. Lecturers involved in standards education should keep the game in mind.

Besides the participation of a researcher from TU Berlin in the panel, Dr. Simone Wurster, Ellen Filipovic and Sebastian Fischer gave three presentations at the conference about born global standards establishers, the development of the public safety standard TETRA and corporate global standardisation strategies for the management of the Electric Vehicle Ecosystem. Further information is available at http://ieee-siit.org/program/.

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Standardization in practise at the Daimler Standardization Meeting 2013 / Das Fachgebiet Innovationsökonomie (FG Inno) „beim Daimler“: Konzernnormungstreffen 2013

Apart from science the researchers at the Chair of Innovation Economics are also concerned with current practise of standardization. This is why Prof. Dr. Knut Blind and his PhD students Luisa Lazina (Volkswagen AG), Ellen Filipovic (Daimler AG), Agnes Ploschka (BoschRexroth AG) and Anne-Marie Großmann (TU Berlin) were taking part in the third Daimler Company Standardization Meeting in Sindelfingen. Under the header “Standardization for Daimler 2020” the Daimler AG representatives stressed that standardization work for the automotive industry remains of high importance which is even more so for the company. Mr. Behr, standardization representative of Daimler AG, also hinted at the strategic importance of standardization activities: with standards it is not only possible to conduct politics but they also set the state of the art essential for product liability. And who is not interested in high security requirements for automobiles?

Together with managers of the Daimler AG Prof. Dr. Blind took part in the Podium discussion “Key Role of Managers”. Particular emphasis was on the stress ratio between the desired standardization participation from managers and the time available from standardization experts. This stems from the background that participation in standardization is often paired with high monetary and time investments. Prof. Dr. Blind however stressed the importance of participating in standardization as its topics are often the focus of innovations of today and tomorrow. Apart from talks and the podium discussion also the new Daimler Arocs off-road Truck as well as the new S-Class was introduced. Further a diverse range of information stalls was inviting the visitors to look at a number of company standardization aspects further. Anne-Marie Großmann was introducing the analysis of the company standardization network as well as the results of a survey conducted among the users of company standards. In the afternoon the standardization experts were encouraged to discuss current issues in standardization activities in three workshops.

 

Neben der Wissenschaft befassen sich die Forscher am FG Inno auch mit der aktuellen Praxis. So nahmen Prof. Dr. Knut Blind sowie die Doktorandinnen Luisa Lazina (Volkswagen AG), Ellen Filipovic (Daimler AG), Agnes Ploschka (Bosch Rexroth AG) und Anne-Marie Großmann (TU Berlin) letzte Woche am 3. Daimler Konzernnormungstreffen in Sindelfingen teil. Unter dem Motto „Standardisierung für Daimler 2020“ wurde seitens der Daimler AG darauf hingewiesen, dass die Normungsarbeit für die Automobilindustrie im Allgemeinen und das Unternehmen im Speziellen weiterhin von besonderer Bedeutung sein wird. Herr Behr, Konzernnormungsbeauftragter der Daimler AG, nannte auch die strategische Bedeutung der Normung: Mit Normung wird nicht nur Politik gemacht, sondern auch der Stand der Technik festgelegt, welcher im Zusammenhang mit der Produkthaftung essentiell ist. Und wer wünscht sich nicht, dass besonders hohe Sicherheitsanforderungen an Automobile gestellt werden?

 

Zusammen mit Führungskräften der Daimler AG nahm Prof. Dr. Blind an einer Podiumsdiskussion „Schlüsselrolle der Führungskräfte“ teil. Das Spannungsverhältnis zwischen der gewünschten Normungsteilnahme von Seiten der Führungskräfte und der verfügbaren Zeit der Normungsexperten wurde hierbei in den Vordergrund gestellt. Hintergrund ist, dass die Teilnahme an der Normung häufig mit hohem Kosten- und Zeitaufwand einhergeht und somit erschwert wird. Prof. Dr. Blind betonte hierbei aber die Bedeutung der Teilnahme an der Normung, da sich die Themen nicht selten auf die Innovationsschwerpunkte von heute und morgen fokussieren. Neben Vorträgen und der Podiumsdiskussion wurden auch der neue Daimler Arocs Gelände Truck sowie die neue S-Klasse vorgestellt. Außerdem luden diverse Informationsstände die Besucher des Treffens dazu ein, zum Beispiel einzelne Werknormen näher zu betrachten. Anne-Marie Großmann stellte hierbei eine Analyse des Werknormennetzwerkes sowie Umfrageergebnisse zur Werknormung vor. Nachmittags wurden die Standardisierungsexperten aufgefordert in drei Workshops aktuelle Fragestellungen der Standardisierungsaktivitäten zu diskutieren.

 

Luisa Lazina, Anne-Marie Großmann, Ellen Filipovic

Luisa Lazina, Anne-Marie Großmann, Ellen Filipovic (c) Daimler AG

Dr. Andreas Docter, Prof. Dr. Knut Blind und Egon Behr in der Podiumsrunde

Dr. Andreas Docter, Prof. Dr. Knut Blind and Egon Behr at the podium discussion (c) Daimler AG

Anne-Marie Großmann erklärt den Informationsstand „Perspektiven für die Werknormung“

Anne-Marie Großmann explains the information stall „Perspectives for Company Standards“ (c) Daimler AG

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Ellen Filipovic and Luisa Lazina in front of the Arocs Truck (c) Daimler AG

 

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Fraunhofer FOKUS publishes study on Public Innovation

How innovative is the German public administration? Fraunhofer FOKUS has analyzed innovation activities of public administrations in a Germany-Europe comparison. The study shows that public sector innovations in Germany are bringing added value for citizens, businesses and administrations. However, innovation activities in Germany lag significantly behind the European average. The study cites facts, searches for causes and points to possible courses of action.

Download the study (German) at: www.fokus.fraunhofer.de/de/fokus/_pdfs/Public_Innovation.pdf

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Knut Blind is the best ranked professor from Berlin’s universities in the Handelsblatt ranking 2012 of German speaking researchers in management science

The Handelsblatt, the leading German business journal, has published its 2012 edition of the ranking of management professors being most productive in research based on a sophisticated, but also heavily debated methodology to determine the overall scientific publications.
Knut Blind, chair of innovation economics at the Technical University of Berlin and chair of standardization at the Rotterdam School of Management, is positioned as number 40 of most research active German speaking management professors based on his publications in scientific journals during his whole scientific career. Taking just the publications of the last 5 years, he is even listed as number 28. This is a surprising result, because his main research topic standardization is not a mainstream management issue and therefore difficult to publish in highly ranked management journals.

See the whole ranking:
http://blog.handelsblatt.com/handelsblog/2012/09/10/bwl-ranking-2012-die-ergebnisse/

See also: http://www.franktietze.de/?p=1155

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